Haytham Hassan - The Digital Marketing Maestro
Welcome! I’m Haytham Hassan, a passionate and seasoned Digital Marketing Director with over a decade of experience in both corporate and agency settings. My journey has taken me through more than 25 diverse industries, allowing me to craft and execute over +150 successful campaigns for +60 satisfied clients.
Professional Experience
As an expert in digital marketing, I specialize in developing innovative strategies that drive results. My comprehensive expertise includes SEO, SEM, email, social media, and display advertising, all aimed at ensuring a robust and effective digital presence for my clients. I am dedicated to achieving financial targets, signing numerous retainer clients, and continuously delivering exceptional value.
Market Expertise
I have had the privilege of working in different markets, including Egypt, Saudi Arabia (KSA), and the United Arab Emirates (UAE). These experiences have enriched my understanding of diverse market dynamics and consumer behaviors, empowering me to tailor strategies that resonate across regions.
Core Skills
My skills are comprehensive and multifaceted:
- Campaign Planning & Execution: From web to display advertising, I create and oversee robust digital marketing campaigns.
- Team Leadership: Building and nurturing teams, fostering innovation and growth.
- Market Research & Strategy: Conducting in-depth market studies to develop effective pricing and promotional strategies.
- Client Relations: Establishing and maintaining long-term relationships with clients and vendors.
- Performance Analysis: Utilizing data-driven insights to optimize campaign spend and performance.
Education and Certifications
I hold a Master of Business Administration (MBA) with a focus on Marketing from The American University in Cairo. My educational background has provided a strong foundation for my professional endeavors. Additionally, I have earned several prestigious certifications, including:
- Make the Sale: Build, Launch, and Manage E-commerce Stores
- Start the UX Design Process: Empathize, Define, and Ideate
- Foundations: Data, Data, Everywhere
- Foundations of User Experience (UX) Design
- The Google AdWords Fundamentals
- AdWords Search Certification
HubSpot Academy:
- Content Marketing Certification
- Inbound Certification
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